On Creativity
Creativity is the form of intelligence which allows us to see the world in a new way.
Creativity is the inspiration to evolve thought into form and form into meaning.
Creativity is the combination of idea and execution; of thinking big and dreaming bigger.
Creativity is the skill whose products challenge, inspire, and expand our perspectives.
We have come together in the name of creativity:
To search again for something better,
A utopia beckoning
just beyond our senses.
Freed from convention and disciplinary boundaries, we are liberated to speculate on more perfect futures - for culture, society, and organizations.
For people.
An organization whose only constraint is our creativity.
And our intelligence.
A collective whose ambition is to imagine new possibilities.
And to make them happen.
We are The Creative.